Music Licensing & Sync 101

Get Your Music Placed. Get It Heard. Get Paid.

Sync Is Not a Mystery. It’s a Business. Learn to Run It.

The Music Licensing & Sync 101 program at The Global Conservatory is an intensive course that teaches musicians, composers, producers, and creators how to license music for film, television, podcasts, video games, trailers, and digital media — and how to do it legally, creatively, and professionally.

From writing and formatting tracks for sync to understanding splits, contracts, metadata, and licensing platforms, this program gives you the blueprint to build real, repeatable revenue from your own catalog.

Who This Program Is For

Independent artists who own their own masters
Composers and producers who create instrumental and cinematic tracks
Songwriters interested in sync placements or music libraries
Media composers new to the business side of licensing
Digital entrepreneurs building personal or client-based catalogs
Anyone ready to stop guessing and start pitching professionally

No prior sync experience required — but students must be able to record/produce music.

What You’ll Learn

What Is Sync — And Where the Money Comes From

What is a sync license? Who buys it?
Understanding master rights vs. publishing rights
How sync licensing fees, backend royalties, and performance income work
Typical revenue ranges for ads, trailers, films, games, etc.

Preparing Your Tracks for Placement

Required formats: WAVs, stems, alt mixes, instrumental versions
Tagging, titling, and organizing your catalog
Metadata: what it is, why it matters
Structuring music for cinematic use (edit points, arc, pacing)

Legal and Ownership Essentials

Splits, co-writers, samples, and clearance
Contracts and licensing agreements
Performing Rights Organizations (ASCAP, BMI, SESAC, etc.)
Copyright registration for sync able work

What You’ll Learn

The Gatekeepers and the Pitch

Who places music: supervisors, music libraries, sync agents
How to find and approach the right contact
What to send (and what not to)
Building a personal sync pitch plan

What Music Actually Gets Placed

Trends in TV, film, games, trailers, and brand campaigns
Emotional arcs, genre-specific needs, and commercial appeal
Niche opportunities for unusual, vintage, or genre-crossing music

Final Deliverables

A fully prepared sync-ready track (with all deliverables)
A professional metadata and formatting template
A working pitch and submission plan
A licensing checklist for all future tracks

Program Format

Duration: 6–8 weeks
Format: Fully online
Weekly content, creative assignments, and industry interviews
Guest lectures from music supervisors, publishers, and licensing pros
Certificate of completion available

What Makes This Program Elite

Taught by working pros who place music for real projects
Directly relevant to today’s sync market — not outdated industry fluff
Practical, results-based — you leave with tracks and a plan
Global-ready — covers U.S. and international licensing structures
Built to help you build income — whether slowly or at scale

This is not luck.
This is skill, structure, and strategy — and it’s open to you.

Enroll Now

The Music Licensing & Sync 101 program opens each quarter with limited seats to ensure personalized feedback and review.
If your music is sitting on a hard drive, it’s not working for you.
Learn to license it — and let it live.
Music Licensing & Sync 101

— The Global Conservatory

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